The old design of Facebook has come back with more bells and whistles. But I’m trying to refrain myself from giving any opinion of these changes now but will come back in a few weeks when data are available for analysis. For the time being, I’ve switched to the Live feed option.
Event managers can invite people from past events. This is the most impressive improvement. As someone who’s creating periodical events, this change makes my life a lot easier. No need to pick up guests from a list of 1000 friends any more!
Now, the question is: what are you gonna do about it? How do you convert your “company’s friends” to loyal fans? Yesterday a friend called me asking this very question and I wasn’t able to come up with an immediate answer. So here it is.