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Facebook: the return of the Sith

The old design of Facebook has come back with more bells and whistles. But I’m trying to refrain myself from giving any opinion of these changes now but will come back in a few weeks when data are available for analysis. For the time being, I’ve switched to the Live feed option.

Facebook: how to convert Friends to Fans?

Now, the question is: what are you gonna do about it? How do you convert your “company’s friends” to loyal fans? Yesterday a friend called me asking this very question and I wasn’t able to come up with an immediate answer. So here it is.

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